co-branded jacket

Kids Village Choose Co-Branded Jackets to Boost Brand Reach

Brandelity recently partnered with Kids Village to equip their team with high-quality, co-branded Helly Hansen classic crew jackets to help boost their brand image and reach. Kids Village is the UK’s first respite holiday village for children with critical illness. Their aim is to help these children by giving them crucial respite from the trauma of being in hospital.

By choosing the co-branded Helly Hansen classic crew jackets, Kids Village have opted for an item of apparel that is fashionable as well as durable.  The stylish jackets have Kid Village’s logo printed on the right chest and left arm, with the Helly Hansen logo on the neck and arm on opposing sides.

The Benefits of Co-Branded Jackets

By choosing co-branded Jackets, you are aligning your company with the other brand featured on the apparel. In this case, Kids Village is associating themselves with Helly Hansen who are known for their integrity, dynamic responses to the environment and honesty. These values are of importance to Kids Village as they are a determined, honest charity who needs to adapt on a daily basis to allow children the best memories possible while they battle illness. By combining the brands and values of these two companies, the apparel holds the potential to combine market strength and brand awareness, thus leading to positive consumer association to the company.

co-branded jackets

A Closer Look at the Helly Hansen        Co-Branded Jackets

The co-branded Helly Hansen classic crew jacket is a protective and versatile jacket available in both men’s and women’s sizes.  Constructed with trusted Helly Tech Protection, the jacket is waterproofbreathable and windproof, making it ideal for those working in an outdoor environment.  The jacket is made from 2-layer construction, breathable material and it comes in a choice of black and navy.