Thoughts and Findings from Our Promotional Merchandising Experts
2021 is the year of outdoor gatherings, picnics and local holidaying. We’re all looking forward to the summer sun coming. Summer is also a brilliant season for brand awareness. With people taking their water bottles, travel ...
The next 12 months needs to be about the environment. Merchandise choices should reflect that. That’s why the recycled SeaTowel is my promotional product of 2021. Chris Love, Brandelity Director. As restrictions slowly come to ...
Up until very recently cookies have been the backbone of online targeting with pretty much the entire online ecosystem being reliant upon them. When we are online, website cookies are all around us, they follow us and they track and ...
Businesses put their Eco hats back on. Prior to the discovery of the novel Covid-19 coronavirus and the whole new way of life it forced upon us, most businesses had started to make some degree of progress in making themselves a more ...
2020, and now 2021, will be remembered for the devastating effects of Covid 19. It’s forced many people and companies to rethink the way they operate. Adapting has become key to survival, and the world of branded merchandise is no ...
Want to know what branded merchandise will be hot in 2021? We give you our top Brandelity predictions on trends to come. It’s been a difficult year for many companies and the promotional merchandise and events industries have suffered ...
It’s starting to get chilly in Blighty, meaning the winter warmer duvet is out and the heating is going on. However, the ECIU (Energy & Climate Intelligence Unit) believe our want for warmth could see carbon emissions rise this ...
Co-branding is a great option for anyone looking to enhance their brand or strengthen their position in their given market. Hubsport recently wrote a great piece showing examples of how this has successfully worked in the commercial ...
On the 24th of July a new rule was brought into the UK. It said that wearing Face Masks would now be mandatory in shops and supermarkets as well as on public transport. The UK isn’t the first country to do this with some states in ...
There’s No Going Back The last 6 months have bought many changes to both our personal and professional lives and one that may be here to stay is remote working. In a survey carried out by recruitment giant Adecco, 77% of ...
