Established in 1981, Boardmasters is an annual music and surfing festival held in Newquay, Cornwall, UK. It celebrates coastal culture by combining live music performances with surf competitions. The festival typically takes place over five days in August, with stages featuring international artists in various genres, such as rock, indie, and electronic music. It also hosts Fistral Beach’s surf competitions alongside the music, attracting pros and enthusiasts and making it a unique blend of sport and entertainment in a picturesque seaside setting.
The Boardmasters Festival emphasises eco-friendliness and sustainability. To reduce its environmental impact, the event has implemented several green initiatives, including banning single-use plastics, promoting reusable cups, and offering extensive recycling and composting facilities. The festival also encourages eco-conscious travel options, like carpooling or coach travel, and partners with organisations to protect the local beaches and marine environment. These efforts reflect the festival’s commitment to reducing its carbon footprint and promoting sustainability.
Riding the Waves of Sustainability with Custom Branded SeaTowels
We were delighted to work with Boardmasters to produce a custom-branded SeaTowel featuring the Boardmasters logo this year. Boardmasters approached us because they were looking for a towel to carry their branding while aligning with their strong environmental values. They didn’t want just any towel; they needed one with impeccable eco credentials.
Each SeaTowel is crafted using a blended yarn from recycled RPET (sourced specifically from plastic bottles removed from the sea) and recycled cotton. These towels are an excellent way to reduce plastic waste from the beach while serving a practical purpose. With Boardmaster’s commitment to environmental sustainability, it’s hard to think of a better-suited customer for the SeaTowel! These custom-branded towels are available to purchase from the Boardmasters website.
5 Reasons to Choose SeaTowels for Your Brand
The SeaTowel is an excellent choice whether you’re looking to reduce environmental impact, align your brand with green initiatives, or offer a product that people will genuinely use and love. Here are 5 reasons why it stands out as the ultimate branded merchandise option:
- Recycled Material: Made using rPET (recycled polyethylene terephthalate) sourced from collected beach plastic and ocean-bound waste. This material can be processed into yarn for soft, durable textiles.
- Eco-Friendly Manufacturing: Processed using low-impact dyes and energy-efficient production methods to minimise environmental impact further.
- Soft and Absorbent: Despite being made from recycled plastic, the manufacturing technique makes the fabric soft, lightweight, quick-drying, and absorbent—ideal for beach use.
- Durable & Sand-Repellent: Engineered to resist sand sticking to the towel, making it perfect for beachgoers. Resistant to wear and tear, ensuring longevity.
- Stylish Design: We can custom print the sea towel, specifically your design and brand.
SeaTowel Product Spotlight
The SeaTowel is a stunning eco-friendly product made from 100% recycled materials, including plastic bottles collected directly from the sea by fishermen. These bottles are transformed into yarn and blended with recycled cotton to create a premium-quality towel in the colour of your choice. Every purchase contributes to a cleaner planet, with 5% of supplier profits going to The Ocean Cleanup.
Looking to create sustainable branded merchandise for retail? Contact us today to design products that reflect your brand’s values and appeal to eco-conscious customers!
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