Kraiv Launches New Company With Pantone Matched Promotional Products

Kraiv approached Brandelity as they wanted some eye-catching branded merchandise to help market the launch of the company Myra. They chose to brand pantone matched promotional products in order to bring their new company to life! 

Pantone matched promotional products are a great way to create attention to your new brand as utilising your brand’s colours on tangible products boosts your visibility, helping to increase the speed of recognition. Studies show that 89% of people who received a promotional product in the past 24 months remembered the company who gifted it. This is huge for a new company as gifting merchandise can help cement your new brand in the minds of the recipients, thus helping to create a loyal customer base very early on.

Other studies have shown 50% of recipients use promotional products daily, which means your promotional products will get a wider audience past just your initial receiver. This word-of-mouth marketing campaign is essential for new companies as it means your product will have a high reach, resulting in a high return on investment.  This cost effective technique is therefore proven to be a great way of engaging new customers to your brand. You can read more about the benefits of gifting promotional merchandise for new companies in our case study about Xceptor. 

Product Spotlight

Pure Pantone Matched Glass Bottle

A classy branded glass bottle with a high perceived value, the Pure Pantone Matched Glass Bottle is perfect for those with a strong brand identity. The sturdy, high quality glass bottle comes wrapped in a removable protective silicone sleeve which can be Pantone® matched to your company colour. It can then be branded with either a printed logo or for a really smart finish, you can have your logo debossed into the silicone sleeve.

Ayles 8oz Cotton Canvas Shopper Tote Bag

Ayles 8oz Cotton Canvas Shopper Tote with a gusset is a great everyday tote bag! The natural colour contrasting cotton webbing handles gives the extra security of carrying heavy items for your shopping trips out.