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Why Buy Corporate Branded Apparel?
In a recent study, the British Promotional Merchandise Association (BPMA) asked people what branded clothing they were buying and most importantly, why. An incredible 91% of businesses said they were buying corporate branded clothing. When asked why, the most popular answer was to make staff distinguishable, so it’s no surprise the main uses for branded clothing are client facing work and events. The most popular branded apparel items are promotional t-shirts, followed by branded polo shirts and then jumpers.
