Eco-friendly promotional products are one of the most popular ranges of branded merchandise. With climate change and the war on single-use plastic being big news topics, everyone wants to become more eco-friendly. Our selection of eco-friendly promotional products is continually expanding, featuring recyclable, sustainable, and gentle products that benefit our planet. These products offer an excellent way to showcase your logo while demonstrating your company’s dedication to the environment.
Here is a selection of some of the most popular eco-friendly promotional products we are currently branding. Click an item for more info. All of our eco-friendly products come branded with your logo.Â
Our Latest Eco-Friendly Merchandise Case Studies
Discover our latest eco-friendly case studies, where we’ve helped clients find the ideal eco-friendly merchandise for their specific needs. See the brilliant branding opportunities we can help you create by checking out our latest case study articles.
Why Choose Eco-Friendly Promotional Products?
Sustainability is no longer a trend; it is an expectation from customers and clients alike. A study by Deloitte reveals that 48% of consumers expect businesses to offer sustainable products as standard. When opting for environmentally conscious merchandise, you are reflecting your business values and demonstrating that your company takes environmental responsibility seriously. Choosing the right eco-friendly promotional product is not just about ticking a box. It is an opportunity to show your commitment to your sustainable company values by offering something your audience will genuinely appreciate and utilise.
Why Choose Brandelity for Eco-Conscious Campaigns?
- EcoVadis Platinum rating, placing us in the top 1%
- Sedex member supporting responsible sourcing
- We source stock from UK manufacturers where possible
- Started shifting focus on eco-friendly promotional products in 2018, before it was a ‘trend’
- Life Cycle Assessment (LCA) summaries available on request for qualifying products
- Many products are printed in the UK (Hayes) or within Europe through approved partners
- Consistently increasing number of lower-impact promotional product options
- We actively source innovative, sustainable options through supplier meetings and industry events
- Our parent company, Geiger, publishes an annual global ESG report
Different Types of Eco-Friendly Promotional Products
We offer a wide range of eco-friendly promotional products, with sustainable alternatives for almost every brief. Some are made from responsibly sourced or recycled materials, such as wood, recycled plastic, cork or organic cotton. Others are designed to replace single-use items altogether, helping to reduce everyday waste. Think reusable coffee cups, stainless steel bottles, tote bags and cutlery sets.
We also offer products that are compostable, biodegradable, or manufactured with zero-waste practices in mind. These items are made to minimise environmental harm at every stage, from production to disposal.
Zero-Waste Promotional Products
Zero-waste promotional products are designed to be reusable, recyclable, completely compostable, or made from recycled waste. They aim to reduce environmental impact while promoting your brand. For brands already committed to various CSR initiatives, zero waste aligns perfectly with your social and environmental missions. If your target market is highly eco-conscious, zero-waste promotional products are the ideal choice.
→ Take a Look at Our Top 20 Zero-Waste Promotional Product Ideas
Sustainable Promotional Products

Sustainable promotional products are designed to minimise environmental impact throughout their lifecycle. This means considering not just the materials used, but also how the products are manufactured, transported, consumed, and ultimately disposed of. True sustainability also takes into account social and economic responsibility, ensuring fair labour practices, reducing carbon emissions, and supporting circular economy principles.
Some of the most sustainable items in our range include the Café Coffee Sunglasses, made using waste coffee grounds; the Circular&Co Cup 8oz, designed for endless reuse; Beeswax Wraps as a natural alternative to cling film; the Ocean Bottle Brew Flask, which helps fund plastic collection in coastal communities; the S’Wheat Bottle, crafted from waste wheat and bamboo fibre; and the Gotta Lotta Bottle Bag, made entirely from recycled plastic bottles.
Recycled Promotional Products
Recycled promotional products are made from materials that have previously served a purpose and have been processed for reuse. By transforming waste into valuable products, these items support a circular economy and help reduce the need for virgin resources. They also play a key role in diverting materials from landfills and cutting carbon emissions associated with new production.
Our range of recycled merchandise includes items made from a diverse mix of post-consumer and post-industrial waste. These materials include recycled cotton, reclaimed paper, RPET from plastic bottles, recycled stainless steel, spent coffee grounds, ocean-bound plastic, and even pineapple leaves.
→ Take a Look at Our Range of Recycled Promotional Products
Reusable Promotional Products
Reusable promotional products offer a practical and sustainable alternative to single-use plastics. By encouraging long-term use, these items help reduce everyday waste and promote more environmentally responsible habits. Choosing reusable merchandise is not only better for the planet, but also highly effective from a branding perspective. Items such as reusable coffee cups, water bottles, and tote bags are used repeatedly, ensuring your logo remains visible for a longer period.
Practical products that are built to last are more likely to be kept, valued and used regularly, making them a wise choice for long-term, low-waste brand promotion.
→ View Our Top 7 Promotional Products That Replace Everyday Single-Use Items
Biodegradable Promotional Products
Biodegradable and compostable promotional products provide a sustainable way to promote your brand while minimising environmental impact. These products are designed to break down naturally after use, returning to the earth without leaving harmful residues behind.
Ideal for events, giveaways and campaigns focused on sustainability, biodegradable products not only help your business stand out but often add a sense of novelty. For example, our Sprout Pencil contains a seed capsule that allows it to be planted after use. We even offer a reusable water bottle that can be composted at the end of its life cycle.
Eco-Friendly Promotional Clothing
Eco-friendly promotional clothing is a smart choice for brands that prioritise sustainability. It can be used as a staff uniform, for giveaways at events, or even for retail and corporate gifting. Our range includes clothing made from certified sustainable materials, such as organic cotton and recycled fabrics, as well as items with recognised eco-credentials, including GOTS.
→ View Our Range of Eco-Friendly Promotional Clothing
Promotional Plants
Promotional plants are a sustainable and eye-catching way to keep your brand at the forefront of people’s minds. They work well at events, with seed sticks making great giveaways such as those used in our partnership with Wimbledon. Branded plant pots are a popular choice for office desks and can also be included in onboarding packs for home workers. They brighten up workspaces, support wellbeing, and help reinforce your brand.
→ View Our Range of Promotional Plants

Vegan Promotional Products
Vegan promotional products do not contain any animal-derived ingredients, byproducts or harm animals in the process of making them. Vegan-friendly merchandise is an increasingly popular choice for brands seeking to reflect their ethical values and appeal to a broader, more conscious audience. These products are ideal for events, giveaways, and corporate gifting, particularly when inclusivity and sustainability are key priorities.
Eco-Friendly Materials
Our eco-friendly promotional products are made from a wide range of sustainable materials. These include organic cotton, hemp, RPET, bamboo, wheat and even repurposed waste such as coffee grounds and materials originally destined for landfill. We also offer items made from ocean-bound plastic and certified Social Plastic, helping to reduce pollution while supporting ethical recycling initiatives.
GOTS
Increasingly, consumers are becoming concerned about the environmental impact of the fashion industry, and organic textiles are gaining importance. This is where GOTS comes in. GOTS is an international standard that sets strict guidelines for the production of organic textiles and clothing. It covers everything from sourcing raw materials to the manufacturing process and the labelling of the finished product. This ensures that clothing made from organic textiles is environmentally friendly and ethically produced.
One of the key benefits of GOTS certification is that it assures consumers that the clothing they purchase is genuinely organic, which is essential because many textiles are marketed as ‘organic’ but do not meet the strict standards set by GOTS.
By choosing clothing certified by GOTS, consumers can be assured that they are supporting sustainable and responsible fashion practices.
→ Read our full guide on GOTS

Social Plastic
Social plastic® is a material made from plastic feedstock derived from collections of ocean plastic. This feedstock is regenerated into virgin-quality plastic, allowing for the creation of brand-new products.
Founded in 2013 by David Katz and Shaun Frankson in Vancouver, Plastic Bank® has been the visionary force behind the pioneering concept of social plastic®. It’s a powerful initiative aimed at addressing environmental and social issues simultaneously. The benefits of using social plastic® include cleaning up beaches, removing plastics from waterways and repurposing materials that would otherwise end up in landfills. Those who collect discarded and washed-up plastic from beaches can exchange this waste for basic family necessities, such as food, clothing and more. Our commitment to using social plastic® has led us to develop promotional products, including sunglasses, ice scrapers, and even frisbees.
rPET
rPET stands for Recycled Polyethene Terephthalate. rPET can be used to make a wide range of useful products without exhausting any natural resources. We are all much better off when we produce our promotional marketing products using rPET plastic rather than its virgin equivalent. The simple fact is that giving unwanted single-use plastic bottles a new lease of life is far better for the environment than introducing more virgin plastic into our ecosystem. There are now many amazing companies, such as SeaQual or Plastic Bank, that remove old, discarded plastic bottles from oceans, beaches, landfills and other sources and turn this waste material into something useful. rPET can be used to produce an extensive range of eco-friendly, recycled promotional items, including sports bags, umbrellas, notebooks, socks and beach towels! And the beauty of this is that they are all fully recyclable at the end of their life.
→ Take a Look at Our Top rPET Promotional Products

Bamboo
Bamboo is a sustainable and renewable material that can be used to make a variety of products, including pens, sunglasses, power banks, and utensils. Bamboo products are eco-friendly because bamboo grows quickly and requires less water and pesticides than other crops.
→ View Our Range of Bamboo Promotional Products
Hemp
Hemp is a material gaining popularity, one that we often recommend to our clients for their promotional products. Hemp is a remarkably sustainable and environmentally friendly material, which is rapidly gaining traction as a more sustainable alternative to cotton. It uses less water, is more resistant to pests, has a short growth cycle, is a more efficient crop, and is biodegradable at the end of its lifespan.
→ 5 Reasons Why Hemp Is Better For The Environment Than Cotton
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Frequently Asked Questions
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