Eco-friendly promotional products are one of the most popular ranges of branded merchandise. With climate change and the war on single-use plastic being big news topics, everyone wants to become more eco-friendly. Our selection of eco-friendly promotional products is continually expanding, featuring recyclable, sustainable, and gentle products that benefit our planet. These products offer an excellent way to showcase your logo while demonstrating your company’s dedication to the environment.

Here is a selection of some of the most popular eco-friendly promotional products we are currently branding. Click an item for more info. All of our eco-friendly products come branded with your logo. 


Our Latest Eco-Friendly Merchandise Case Studies

Discover our latest eco-friendly case studies, where we’ve helped clients find the ideal eco-friendly merchandise for their specific needs. See the brilliant branding opportunities we can help you create by checking out our latest case study articles.


Why Choose Eco-Friendly Promotional Products?

Sustainability is no longer a trend; it is an expectation from customers and clients alike. A study by Deloitte reveals that 48% of consumers expect businesses to offer sustainable products as standard. When opting for environmentally conscious merchandise, you are reflecting your business values and demonstrating that your company takes environmental responsibility seriously. Choosing the right eco-friendly promotional product is not just about ticking a box. It is an opportunity to show your commitment to your sustainable company values by offering something your audience will genuinely appreciate and utilise.

Why Choose Brandelity for Eco-Conscious Campaigns?

  • EcoVadis Platinum rating, placing us in the top 1%
  • Sedex member supporting responsible sourcing
  • We source stock from UK manufacturers where possible
  • Started shifting focus on eco-friendly promotional products in 2018, before it was a ‘trend’
  • Life Cycle Assessment (LCA) summaries available on request for qualifying products
  • Many products are printed in the UK (Hayes) or within Europe through approved partners
  • Consistently increasing number of lower-impact promotional product options
  • We actively source innovative, sustainable options through supplier meetings and industry events
  • Our parent company, Geiger, publishes an annual global ESG report

Different Types of Eco-Friendly Promotional Products

Eco-Friendly Promotional Product PackWe offer a wide range of eco-friendly promotional products, with sustainable alternatives for almost every brief. Some are made from responsibly sourced or recycled materials, such as wood, recycled plastic, cork or organic cotton. Others are designed to replace single-use items altogether, helping to reduce everyday waste. Think reusable coffee cups, stainless steel bottles, tote bags and cutlery sets.
We also offer products that are compostable, biodegradable, or manufactured with zero-waste practices in mind. These items are made to minimise environmental harm at every stage, from production to disposal.

 

Zero-Waste Promotional Products

Zero-waste promotional products are designed to be reusable, recyclable, completely compostable, or made from recycled waste. They aim to reduce environmental impact while promoting your brand. For brands already committed to various CSR initiatives, zero waste aligns perfectly with your social and environmental missions. If your target market is highly eco-conscious, zero-waste promotional products are the ideal choice.

→ Take a Look at Our Top 20 Zero-Waste Promotional Product Ideas

Sustainable Promotional Products

Sustainable Cafe Coffee Promotional Sunglasses
Cafe Coffee Promotional Sunglasses Made With Coffee Waste

Sustainable promotional products are designed to minimise environmental impact throughout their lifecycle. This means considering not just the materials used, but also how the products are manufactured, transported, consumed, and ultimately disposed of. True sustainability also takes into account social and economic responsibility, ensuring fair labour practices, reducing carbon emissions, and supporting circular economy principles.

Some of the most sustainable items in our range include the Café Coffee Sunglasses, made using waste coffee grounds; the Circular&Co Cup 8oz, designed for endless reuse; Beeswax Wraps as a natural alternative to cling film; the Ocean Bottle Brew Flask, which helps fund plastic collection in coastal communities; the S’Wheat Bottle, crafted from waste wheat and bamboo fibre; and the Gotta Lotta Bottle Bag, made entirely from recycled plastic bottles.

Recycled Promotional Products

Recycled promotional products are made from materials that have previously served a purpose and have been processed for reuse. By transforming waste into valuable products, these items support a circular economy and help reduce the need for virgin resources. They also play a key role in diverting materials from landfills and cutting carbon emissions associated with new production.

Our range of recycled merchandise includes items made from a diverse mix of post-consumer and post-industrial waste. These materials include recycled cotton, reclaimed paper, RPET from plastic bottles, recycled stainless steel, spent coffee grounds, ocean-bound plastic, and even pineapple leaves.

→ Take a Look at Our Range of Recycled Promotional Products

Reusable Promotional Products

Reusable promotional products offer a practical and sustainable alternative to single-use plastics. By encouraging long-term use, these items help reduce everyday waste and promote more environmentally responsible habits. Choosing reusable merchandise is not only better for the planet, but also highly effective from a branding perspective. Items such as reusable coffee cups, water bottles, and tote bags are used repeatedly, ensuring your logo remains visible for a longer period.

Practical products that are built to last are more likely to be kept, valued and used regularly, making them a wise choice for long-term, low-waste brand promotion.

→ View Our Top 7 Promotional Products That Replace Everyday Single-Use Items

Biodegradable Promotional Products

Biodegradable and compostable promotional products provide a sustainable way to promote your brand while minimising environmental impact. These products are designed to break down naturally after use, returning to the earth without leaving harmful residues behind.

Ideal for events, giveaways and campaigns focused on sustainability, biodegradable products not only help your business stand out but often add a sense of novelty. For example, our Sprout Pencil contains a seed capsule that allows it to be planted after use. We even offer a reusable water bottle that can be composted at the end of its life cycle.

Eco-Friendly Promotional Clothing

Eco-friendly promotional clothing is a smart choice for brands that prioritise sustainability. It can be used as a staff uniform, for giveaways at events, or even for retail and corporate gifting. Our range includes clothing made from certified sustainable materials, such as organic cotton and recycled fabrics, as well as items with recognised eco-credentials, including GOTS.

→ View Our Range of Eco-Friendly Promotional Clothing

Promotional Plants

Promotional plants are a sustainable and eye-catching way to keep your brand at the forefront of people’s minds. They work well at events, with seed sticks making great giveaways such as those used in our partnership with Wimbledon. Branded plant pots are a popular choice for office desks and can also be included in onboarding packs for home workers. They brighten up workspaces, support wellbeing, and help reinforce your brand.

→ View Our Range of Promotional Plants

Branded Vegan Pineapple Leather Keyring
Branded Vegan Pineapple Leather Keyring

Vegan Promotional Products

Vegan promotional products do not contain any animal-derived ingredients, byproducts or harm animals in the process of making them. Vegan-friendly merchandise is an increasingly popular choice for brands seeking to reflect their ethical values and appeal to a broader, more conscious audience. These products are ideal for events, giveaways, and corporate gifting, particularly when inclusivity and sustainability are key priorities.

→ View Our Range of Vegan Promotional Products

Eco-Friendly Materials

Our eco-friendly promotional products are made from a wide range of sustainable materials. These include organic cotton, hemp, RPET, bamboo, wheat and even repurposed waste such as coffee grounds and materials originally destined for landfill. We also offer items made from ocean-bound plastic and certified Social Plastic, helping to reduce pollution while supporting ethical recycling initiatives.

GOTS

Increasingly, consumers are becoming concerned about the environmental impact of the fashion industry, and organic textiles are gaining importance. This is where GOTS comes in. GOTS is an international standard that sets strict guidelines for the production of organic textiles and clothing. It covers everything from sourcing raw materials to the manufacturing process and the labelling of the finished product. This ensures that clothing made from organic textiles is environmentally friendly and ethically produced.
One of the key benefits of GOTS certification is that it assures consumers that the clothing they purchase is genuinely organic, which is essential because many textiles are marketed as ‘organic’ but do not meet the strict standards set by GOTS.

By choosing clothing certified by GOTS, consumers can be assured that they are supporting sustainable and responsible fashion practices.

→ Read our full guide on GOTS

Branded Frisbee
Social Plastic Branded Frisbee

Social Plastic

Social plastic® is a material made from plastic feedstock derived from collections of ocean plastic. This feedstock is regenerated into virgin-quality plastic, allowing for the creation of brand-new products.

Founded in 2013 by David Katz and Shaun Frankson in Vancouver, Plastic Bank® has been the visionary force behind the pioneering concept of social plastic®. It’s a powerful initiative aimed at addressing environmental and social issues simultaneously. The benefits of using social plastic® include cleaning up beaches, removing plastics from waterways and repurposing materials that would otherwise end up in landfills.  Those who collect discarded and washed-up plastic from beaches can exchange this waste for basic family necessities, such as food, clothing and more. Our commitment to using social plastic® has led us to develop promotional products, including sunglasses, ice scrapers, and even frisbees.

rPET

rPET stands for Recycled Polyethene Terephthalate. rPET can be used to make a wide range of useful products without exhausting any natural resources. We are all much better off when we produce our promotional marketing products using rPET plastic rather than its virgin equivalent. The simple fact is that giving unwanted single-use plastic bottles a new lease of life is far better for the environment than introducing more virgin plastic into our ecosystem. There are now many amazing companies, such as SeaQual or Plastic Bank, that remove old, discarded plastic bottles from oceans, beaches, landfills and other sources and turn this waste material into something useful. rPET can be used to produce an extensive range of eco-friendly, recycled promotional items, including sports bags, umbrellas, notebooks, socks and beach towels! And the beauty of this is that they are all fully recyclable at the end of their life.

→ Take a Look at Our Top rPET Promotional Products

sustainable branded pack
Branded Bamboo Lunch Box Set

Bamboo

Bamboo is a sustainable and renewable material that can be used to make a variety of products, including pens, sunglasses, power banks, and utensils. Bamboo products are eco-friendly because bamboo grows quickly and requires less water and pesticides than other crops.

→ View Our Range of Bamboo Promotional Products

Hemp

Hemp is a material gaining popularity, one that we often recommend to our clients for their promotional products. Hemp is a remarkably sustainable and environmentally friendly material, which is rapidly gaining traction as a more sustainable alternative to cotton. It uses less water, is more resistant to pests, has a short growth cycle, is a more efficient crop, and is biodegradable at the end of its lifespan.

→ 5 Reasons Why Hemp Is Better For The Environment Than Cotton


Want some more information?

Frequently Asked Questions

What is an eco-friendly promotional product?
An eco-friendly promotional product is a branded item made to have less or no damaging environmental impact. It can also be something that actively contributes to reversing the effects of climate change and the single-use waste culture. To be classed as eco-friendly, promotional products can be recyclable, made from recycled materials, reusable, sustainable, or zero waste.

What are the most eco-friendly promotional gifts?
It's hard to measure precisely how eco-friendly a gift is as there are many variables: carbon footprint, lifespan, usability, social impact, etc. At Brandelity, we like to promote our 'super eco' products. These are products made from sustainable or recycled materials and are reusable while reducing carbon emissions and solving environmental problems. Examples of our 'super eco' promo products are reusable bags made from hemp (which reduces the need for single-use plastic bags) or reusable coffee cups made from recycled coffee cups (reducing the need for single-use coffee cups).

Do your eco-friendly promotional products have traceability and certification?
We work hard to ensure we work with the best, most trusted suppliers, and many of the products we buy from them have a range of certifications available upon request. If you'd like more information on certification for a particular product, contact us. Our products are sourced from various suppliers and locations, which means our products have different traceability and accreditation.

Are the packaging for all your promotional products eco-friendly?
Packaging is a large part of what makes an eco-friendly promotional product. Where possible, we use recyclable or recycled packaging and always aim to keep packaging to a minimum.

What are some of the materials that eco-friendly promotional products are made from?
Our products are made from a wide range of materials such as RPET, organic cotton, hemp, sustainable bamboo, wood, cork, wheat, straw, recycled paper, stone, and even recycled coffee grounds.

Can eco-friendly promotional products be branded?
Yes, we offer branding on all our eco-friendly promotional gifts. Some branding methods are recognised as being more environmentally friendly than others. For example, digital printing is far more sustainable than screen printing since it uses less energy, produces less waste, and has a smaller carbon footprint overall. Many of our Eco gifts can be engraved for those who do not want to use dyes.

Is environmentally friendly merchandise more expensive?
It can be, but not always. Reducing the carbon footprints of promotional products can involve changing manufacturing or shipping methods, which may incur extra costs for suppliers. Traceability and ensuring factories and working conditions are frequently monitored and kept to standards such as ISO and Sedex also add fees to manufacturers and suppliers, which can sometimes be reflected in increased costs of goods. However, we work hard to offer great value even for our most environmentally conscious products.

Do you offer vegan promotional products?

What is the difference between eco-friendly and sustainable promotional products?
Eco-friendly promotional products reduce overall environmental impact, while sustainable promotional products represent a broad aspect of issues including the environment, economy, and society. Sustainable is always eco-friendly, whereas eco-friendly is not always classed as sustainable. Our sustainable promotional products include Café Coffee Sunglasses, Customisable Tony's Chocolonely Chocolate Bars, and Recycled AquaSocks.

Want to explore some more of the most popular items? Visit our Category page for Best-Selling Merchandise.